DCLab is here, because making a great product is only half of the equation.
DCLab
At DCLab we know the stress that comes with being a start-up with the challenge of scaling production. We also understand that making a great product is only half the equation. Delivering a product in a way that delights customers can be just as challenging as making it in the first place.
We come into the picture if you have found product market fit but don’t have the resources to scale your production, or need to step back from the manufacturing process to work on the business.
CASE STUDY:
FLÎKR Fire was developed during a cold, dark Seattle winter.
HOW WAS FLÎKR FIRE CREATED?
The realities of apartment life drove the creation of this clever product. The obsession of its perfection has been the focus of the creator for the last 7 years.
FLÎKR Fire in Demand
DEMAND EXCEEDED PRODUCTION ABILITY
After many (many) iterations, the original FLÎKR Fire started to hit its stride during the winter market season of 2019. The appeal of the product may not have been a surprise to the founder, but the sudden speed of adoption certainly was. Orders quickly began to stack up and FLÎKR’s founder realized they really needed some help to produce enough product. They recruited a few employees and started production in a facility in Cleveland TN. They continued to hone the production process, but still could not keep up with the steadily growing demand—not to mention the headaches of fulfillment and inventory management!
DCLAB PARTNERS WITH FLÎKR TO SCALE EXPONENTIALLY
In the fall of 2020, FLÎKR Fire® started discussions with DCLab about a possible manufacturing partnership. DCLab knew that it was capable of figuring out the production process and scaling Flikr’s 30,000 units per year of capacity up to 200,000+ in no time. FLÎKR Fire® and Labs quickly hashed out what the partnership should look like and set to action.
FLÎKR Fire In Production
DCLAB IN ACTION
Within three months the team at DCLab had:
Vetted and perfected the manufacturing process
Dedicated a 7,000sqft manufacturing space to FLÎKR Fire®
Structured packing, storage, and distribution systems
Onboarded with FLÎKR Fire’s existing sales & fulfillment software
Began production to meet the GUARANTEED capacity of 200,000 units that year
See FLÎKR Fire In Action
THE RESULTS
Because of their partnership with DCLab, the FLÎKR team was able to step back from manufacturing and focus on building their brand and developing the next round of product. This allowed FLÎKR to take advantage of their momentum and in the time following their partnership with DCLab they:
Increased units sold by 600% year over year
Developed two new significant improvements to the product design & utility with new materials and components
Developed a new product—coming to market soon!
Expanded distribution to new countries and continents
The DCLab and FLÎKR Fire partnership is a true success story. DCLab is ready to recreate that success for you and your product. Please contact us, today.
